All Your Base Are Belong To Google

Hot on the heels of their Google Analytics announcement (which is now hooked up and running on for eval purposes) Google has launched Google Base the [re-]classified ad [and other content] search site. I think. Unlike other Google product this one seems to fairly indirect about what its supposed to do:

Google Base is a place where you can easily submit all types of online and offline content that we’ll host and make searchable online. You can describe any item you post with attributes, which will help people find it when they search Google Base. In fact, based on the relevance of your items, they may also be included in the main Google search index and other Google products like Froogle, Google Base and Google Local.

Um, and? Maybe they just haven’t finished with the copywriters yet… (pokes JP).

Well, if you’ve got some time check it out for yourselves, but it looks to me like this one needs a little more time to bake.

P.S. to you business oriented folks the Analytics site has some companion articles up on traffic driving and conversion that are worth a look.

P.P.S. Sorry about the post title, its bad, I know, but I couldn’t resist.

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